Dealership Identity Platform

One login.
Every tool.

Your team signs in once and moves freely between every connected dealership application — no juggling passwords, no separate accounts, no friction.

Sign in See connected products ↓
1
Login for all tools
0
Passwords to share
30s
Code expiry — then it's gone
100%
Server-side sessions
Connected products

Your dealership toolkit

Sign in once and you're ready to work across all of these tools — no separate logins, no re-entering credentials.

⚡ Latest generation
Search Nitro SEO

The SEO engine that runs directly on your dealership pages — loaded invisibly via Google Tag Manager, no CMS changes required. It detects your page type, identifies your inventory, and injects the right titles, meta tags, structured data, and schema markup automatically.

The newest generation, powered by the Nexus architecture, delivers the same SEO results in a single network round trip — faster, lighter, and more resilient on high-traffic dealership sites.

Managed via Google Tag Manager →
⚡ Single round trip
Nexus encodes the entire page context into one request and returns all SEO actions in a single response — no back-and-forth, no waiting.
🛡️ Monitoring-tool proof
Nexus routes around third-party monitoring tools that intercept fetch and XHR calls on dealer sites, ensuring SEO content always loads reliably.
🔍 Automatic page detection
Knows the difference between an SRP, VDP, service page, and parts page — and applies the right SEO treatment to each without any manual tagging.
🏎️ Zero CMS access needed
Deploy once through GTM and it works across every page, every platform — DDC, Dealer Inspire, CDK, VinSolutions, and more.
🚗
DriveDesk
Manage your client portfolio, research vehicles from dealers nationwide, and deliver personalized recommendations — all from one concierge desk.
Open DriveDesk →
📍
GeoService
Location intelligence for your inventory. Pinpoint city, state, and ZIP data to surface the right vehicles for every visitor — wherever they are.
Open GeoService →
🏁
Competitor Vehicles
See exactly how your pricing and inventory stack up against nearby competitors — new and used. Auto-detected from your domain, refreshed weekly.
Open Competitor Vehicles →
🕵️
Bot Blocker
IP intelligence that distinguishes real shoppers from datacenter bots and scrapers. Keeps your lead quality high and your analytics accurate.
View IP Reports →
🗄️
Inventory Scraper
Automatically collects vehicle data — VIN, year, make, model, price, images — from your SRP pages and keeps your inventory database current.
View Inventory Data →
Why it matters

Built around your priorities

✅
Ease of use
Your staff logs in once — first thing in the morning — and navigates between every connected tool for the rest of the day without a single additional login prompt. No password managers. No sticky notes.
  • One username and password covers every app
  • Already signed in? You'll be taken straight through
  • Session lasts all day — sign out when you're done
🔒
Security
Credentials never travel between apps. Each tool only ever sees a short-lived, single-use authorization code — never the actual password. Sessions live on the server, not in the browser.
  • Passwords hashed, never stored in plain text
  • Sessions are server-side — cookies carry no sensitive data
  • Auth codes expire in 30 seconds and can only be used once
  • Each user is limited to one active desktop session and one mobile session — shared credentials don't work
🧑‍💼
User control
Admins manage who has access to what — all from one place. New hire? Add them and they're ready across all tools immediately. Staff changes? Deactivate once and access is revoked everywhere.
  • Add or remove users without touching each product separately
  • Assign groups: Sales, Finance, Service, Management
  • Restrict which products each group can access
🛡️
Access control
Not everyone needs access to every tool. Set rules that match how your dealership is actually structured — by team, email domain, or individual. Deny rules always win, so nothing slips through accidentally.
  • Restrict tools to specific groups or domains
  • Per-product rules, independently configurable
  • Admins are never locked out
Groups & permissions

The right people in the right tools

Organize your team into groups and decide which products each group can access. Changes take effect immediately — no waiting, no support ticket.

Step 1
Create a group
Name it after a department or role — Sales Team, Finance Managers, Service Advisors. Groups are the building block for everything else.
Step 2
Add your people
Drop users into groups from the Users tab. One person can belong to multiple groups — a manager might be in both Sales and Finance.
Step 3
Set access rules
In the Access Rules tab, choose which groups can open each connected product. You can also restrict by email domain or allow specific individuals as exceptions.
Done
It just works
Anyone outside the allowed groups sees a friendly "contact your administrator" message instead of the app. No error pages, no confusion.